Broadcast Meteorologist Martyn Davies, who presents the ITV weather, has launched two new DVDs that prepare the public for dealing with flooding and train the emergency services for flood situations.

Martyn Davies spent the day at the Norfolk Constabulary headquarters in Wymondham meeting police officers and the media to reinforce the message about the importance of preparing for the worst. He is passionate about the impact of climate change and urged people at the launch to make time to prepare their family and home, just in case the worst happens.

Flooding… are you prepared? is a superb awareness DVD that allows viewers to think about the many issues they face in a flood.

Pam Williams, NORFilm creative

He said: “One of the consequences of climate change is the threat of an increase in the frequency of major flooding in the UK, from the sea, rivers and heavy rainfall.

“As a weather forecaster, I have seen and experienced the devastating effects that flooding can have on individuals, families and communities. These DVDs are invaluable tools for frontline officers and the public on how to prepare and respond to flooding.”

People living in Cumbria are still trying to cope with the aftermath and devastation of the floods that struck last November. The Environment Agency described the torrential rain which fell as a "once in a thousand year" flood and whilst incidents like this are rare, there is an increasing threat of the frequency of major flooding.

Although we cannot change the weather we can do something to help minimise the impact. Being prepared for flooding could save your life and your home.

 

The DVD

Flooding… are you prepared? highlights the possible signs of flooding and what to do if flood water reaches the front door. It encourages people to register with the Environment Agency to receive flood alerts and flood warnings and important information on how to best prepare for a flood.

Pam Williams from NORFilm creative, who produced the film, said:

“Flooding… are you prepared? is a superb awareness DVD that allows viewers to think about the many issues they face in a flood. Everything from the tell-tales signs of flooding with rising drains through to the loss of power in high-rise flats.”

Simon Black, head of flood mapping at Aviva, who sponsored Flooding … are you prepared?, said:

“Insurance can replace the furniture, the televisions and the cooker, it can dry-out and repair your home, but it can never replace the ruined mementos – the family photo albums, your child’s first drawings or the wedding DVD.

“So the more people are aware of the sheer damage that filthy flood water can do, the better - and that means knowing what to do in the event of a flood and making your home more resilient and resistant to flood in the first place.”

A number of organisations pull together during a major flood, each offering their own expertise to help people, save properties and cope with the disruption that flooding causes. During a major flood the police co-ordinate the emergency services and help with evacuation of people from their homes where this is necessary.

The DVDs are narrated and presented by Martyn Davies, supported by the Environment Agency and sponsored by Aviva and were created by NORFilm creative following the requirement for an up-to-date training resource.

To purchase a copy of the public awareness or officer training DVD please contact the Social Marketing team at Norfolk Constabulary.

 

Other clips

Flooding... are you prepared? Clip of the Training DVD

 

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